Proper Use of Trademarks
Introduction
Mirador Software's trademarks are the principal means by which we
identify ourself, our products and activities to the public, and by which the public,
in turn, has come to recognize our company. Mirador Software' great
success is due in part to the favorable recognition we have achieved under our company
name Mirador Software, Inc.® and product trademarks such as Mirador™.
You may cite our trademarks properly as outlined herein to refer accurately to our
products and services. You may not, however, use our logos and design trademarks
(as opposed to our trademarks that consist solely of words) without our prior written
authorization.
In addition, you may not use our trademarks:
- in, as, or as part of, your own trademarks;
- to identify products or services that are not ours;
- in a manner likely to cause confusion; or
- in a manner that implies inaccurately that we sponsor or endorse, or are otherwise connected with, your own activities, products and services.
Proper Notice
Please use the appropriate trademark notice (®, ™ or SM) with
our trademarks. As used herein:
- ® indicates a trademark registered in the United States, which is either a trademark or a registered trademark in all other countries where it is used.
- ™ indicates a trademark that is presently unregistered.
- SM indicates a service mark that is presently unregistered.
The appropriate notice for each of our trademarks is indicated in the on our trademark
lists. If you are uncertain which notice to use with our trademarks, please contact
us. Wherever possible, the trademark notice should appear in superscript in a size
smaller than the mark itself, and without parenthesis. Where such formatting is
not available, however, place the appropriate letters in parenthesis next to the
mark.
Proper Use
Our trademarks are adjectives (brand names) modifying nouns (the generic product
type). Please follow these guidelines in using our trademarks:
- Please do not use our trademarks as nouns or verbs;
- Please do not pluralize our trademarks;
- Please do not hyphenate our trademarks;
- Please keep our trademarks distinct from other text, images or material;
- Please do not alter, edit, modify or combine our trademarks;
- Please do not render our trademarks possessive through use of an apostrophe;
- Please provide a proper trademark notice and attribution.
Proper Attribution
When you use our trademarks in any materials, please include a brief statement attributing
ownership of these trademarks to us. This attribution should identify each mark
used, attribute it to its proper owner by name, and indicate whether the trademark
is registered. Only Mirador Software legal counsel can grant authorization
for trademark uses and related issues not in accord with these Guidelines. Mirador Software field offices or other personnel do not have this authority.
Accordingly, where such permission or exceptions are sought, they must be brought
to the attention of Mirador Software Trademark Department.